Today, we are going to discuss the 5 core elements of a solid brand. Before we do, it’s important to understand what a brand really is. This will bring home
As we all know, things look very different this year than in years past. One thing that hasn’t changed is the shift in consumer behavior from brick and mortar shopping
The push towards brands “being everywhere” has been building for years. When implemented correctly, integrated marketing across multiple channels can be incredibly effective. It builds authority and brand awareness. Users
This time of year has many thinking about Halloween, football season, comfortable sweatshirts or maybe even Pumpkin Spice Lattes… But here at AIMCLEAR, Autumn means one thing: A focus on
Marketers love formulas, and Copywriters are no different. Copywriters use formulas (and swipe files filled with snippets) for three main reasons: To kickstart the creative process To speed up the
Today, we’re going to break down the assets needed to produce creative for the five main methods of driving customer growth online. While channels and tactics always change, these are
Businesses of all types are grappling with massive uncertainty in this new COVID-19 era. We are fielding a wide range of questions from virtually all of our clients. AIMCLEAR provides
